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Refreshing the Homepage for a manufacturing giant.

 

Greentank is one of the largest manufacturers of vape hardware in the world. They pride themselves on engineering the finest, safest and most stylish vape solutions going. They are acutely aware of the perception of the category and so for the last year we have slowly moved them visually, into a more refined, sophisticated look and feel.

And while we haven’t touched the logo, we have touched everything but. The results have spoken far better than we ever could. Their sales and conversions have seen a 20% uptick in 2020 alone and a 35% since 2019. Can we take all of the credit, no, but there has been a noticeable shift in business operations since turning this corner.

So with the wind in our sails, the time came to refresh the homepage and several subpages to greater embody this new look and feel. Premium is the name of the game. Greentank delivers and so did we. While the new site is being develped, you can at least look under the hood to see the new layouts.

 

First, we evolved their look and feel to be more sophisticated

Then we moved on to the site.

Above fold v1

Above fold v1

Greentank icon re-design

Greentank icon re-design

Greentank customization sub page animation

 
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